Recently I've noticed that I am attracted to blogs and tweets that are more than just business talk. I enjoy tuning in to people who are well-rounded in their posts - meaning talking about their careers/industries AND personal life. I want to know more than just the trends/latest news on what is going on in their chosen field. Give me substance. Who are you? Do you have a cat? What did you do last weekend? Did your kid just discover his/her boogers and begin eating them?
It is forced down my throat that anything and everything that you post online needs to have content and substance - something to give the reader to chew on. I'm tired of always seeing controversial statistics, new facts, the latest trend, etc. Don't get me wrong - I like to see those things and learn about them but give me something out of the ordinary every once in awhile. I have started to unfollow/unsubscribe to twitter accounts and blogs that are stale and have a stench of ordinary. I'm sure there are others out there that agree with me. However, I don't think too many are vocal about it.
With all that said, I think you can tell what kind of blog this will be. Yes, I will talk about account planning, advertising industry, social media, new media, creative research, cultural/social trends, branding, creative briefs, cultural briefs and so on. There are so many interesting things in this category I will gab about! However, in addition to all of that, I will be telling you about my life, my faith, my adventures, my struggles, my love, my family, my goals, my passions and much more.
I firmly believe for you to know who I am in my work life and my personal life - you need to know both. Each are unique and different but similar. My goal is for this blog to set me apart from other blogs. I want this to be memorable and interesting. Authentic.
More to come. Time for sweet dreams.
Love.
PS My favorite kind of pie is pecan. But it's not just any pecan pie. It's Grandma Crouch's pecan pie. It's heavenly and sinful at the same time. YUM
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